Company Values

Ethical Use of Technology

At Iternal Technologies, we believe that responsible technology development is a collective responsibility. Our innovations are designed to uphold human dignity and fundamental rights for all people.

"Technology has the incredible power to change the world. It's how we use it that determines if the impact is good or bad. At Iternal, we believe in building technology that can be used to positively change the world and better society for generations to come."

John Byron Hanby, IV — Founder & Chief Executive Officer, Iternal Technologies

Our Collective Responsibility

Over the last 150 years, the number of technological milestones that shape our world today are simply incredible. There has been so much positivity that has come from innovation in technology, but we also recognize the massive responsibility we as the human race bear in responsibly creating and developing technologies.

It's our collective responsibility to ethically use technology.

We believe the technology and innovations we develop should always be used in an ethical manner that upholds human decency and the fundamental human rights granted to every living person. We know that ethical and responsible use of our technology will lead to a better world for everyone, and by extension, more success for our customers.

We take great care, to the best of our abilities, to ensure our technology and the implications of our technology are clearly thought through and discussed both internally within Iternal and externally with experts.

Our Approach to Ethical Decisions

We strive to have meaningful and open discussions with our employees, customers, and partners. Hearing a variety of perspectives and having productive discussions allows us to do our best to answer and create a path forward for really complex decisions.

We also rely on the advice and guidance from experts in both corporate and academic circles to help our teams create a framework for responsibility.

Employee Engagement

Open discussions with team members at every level

Customer & Partner Input

Gathering diverse perspectives from our ecosystem

Expert Consultation

Corporate and academic guidance on complex issues

Framework Development

Creating structured approaches to responsibility

Our Commitments

How we ensure ethical practices guide every decision we make

Thoughtful Internal Discussions

We prioritize deep, thoughtful internal discussions about the implications of our technology before it reaches the market.

External Consultation

We actively consult with corporate and academic experts to ensure our innovations meet the highest ethical standards.

Open Dialogue

We maintain open dialogue with employees, customers, and partners to understand diverse perspectives on technology impact.

Multiple Perspectives

We seek multiple perspectives on complex ethical decisions, recognizing that responsible innovation requires diverse viewpoints.

Why Ethics Matter

Consumer loyalty is directly tied to ethical business practices

86%

Show greater loyalty to ethical businesses

75%

Would avoid purchasing from unethical companies

69%

Spend more with responsible organizations

Source: Salesforce Research, October 2018

Addressing Consumer Concerns

We take seriously the concerns that consumers have about technology

93%

Worry about misinformation

91%

Concerned about surveillance

88%

Fear job displacement

85%

Worry about democratic threats

83%

Concerned about environmental damage

The Path Forward

Consumers believe technology can be a force for good

67%

Believe technology itself is neutral — it's the implementation that determines impact

81%

Believe emerging technology can improve society when used responsibly

Have Ethical Concerns?

We welcome open dialogue about the ethical implications of our technology. Reach out to discuss how we can work together responsibly.