IDEA®

The next generation information platform, powered by Blockify

What is IDEA?

IDEA® is Iternal’s unified platform-as-a-service that turns messy, unstructured content into a precise, governed, AI-ready knowledge base—and then puts that knowledge to work everywhere you communicate. The bundle brings together:

• Blockify® (data ingestion): Converts legacy “Historic Content” (documents, PDFs, slide decks, transcripts, HTML, images) into accurate, semantically complete IdeaBlocks® built for AI.
• IdeaFORGE® (data management): Distills, deduplicates, governs, approves, translates, and orchestrates IdeaBlocks across teams with Zero Trust controls.
• IdeaBlocks (data components): The atomic, AI-optimized units of knowledge that store your content and power RAG, chat assistants, and automated storybuilding.

With IDEA, organizations level up data quality, eliminate hallucinations, and deploy custom tailored AI workflows via Turnkey AI on our end-user MASSIVE Outcomes portal to accelerate digital and business transformation.

Why IDEA now

Your files were designed for humans—not for AI. IDEA fixes that at the source. Blockify restructures unstructured content into AI-native IdeaBlocks that are:

• Semantically complete (no fragmented “chunks” that force LLMs to guess)
• Extremely precise (built-in critical question + trusted answer + metadata)
• Tiny and efficient (data sets shrink to 2.5% of original size on average)

Across industries, Blockify has shown dramatic improvements:

• Up to 78X average improvement in LLM RAG accuracy (independent Big Four analysis measured 68.44X)
• 3.09X token-efficiency improvement (lower compute, faster answers, reduced cost)
• Hallucination reduction from 20% typical error rates to 0.1% in tests when paired with governed IdeaBlocks

The next generation of IDEA technology

IDEA combines the accuracy of Blockify with the governance and orchestration of IdeaFORGE to scale your stories, guidance, and knowledge worldwide in seconds—across video, text, slides, and audio.

• The Idea Level Modular Component solution: Breaks information into complete ideas (IdeaBlocks), enabling precise retrieval, flexible reuse, and near zero-hallucination RAG.
• Storybuilding at scale: Use IdeaFORGE to assemble brand-safe, audience-specific outputs—proposals, presentations, emails, training, videos—on demand in any language accelerated by Generative AI.

IdeaFORGE: Your governed knowledge operating system

IdeaFORGE transforms how organizations communicate by giving every authorized user the same accurate, approved truth—automatically and at scale, accelerated by Generative AI.

• Single source of truth: IdeaFORGE functions as your Content Encyclopedia — the canonical, governed repository that feeds your CRM, CMS, LMS, RAG pipelines, and assistants.
• Governance and approvals: Zero Trust Single-Tenanted Software Environment per customer, with fine-grained permissions, legal and departmental approvals, audit trails, and version control.
• Intelligent distillation: Merges near-duplicate IdeaBlocks while preserving critical differences—shrinking noise, elevating unique facts, and simplifying human review.
• User Obsessed Design: An elegant, fast, intuitive interface that feels familiar to users of Apple iOS, Salesforce, or Google Docs—minimal training required.

How IDEA works (Blockify + IdeaFORGE + IdeaBlocks)

1) Ingest with Blockify

• Parse any format and convert into AI-native IdeaBlocks containing a descriptive name, critical question, trusted answer, and rich tags/metadata.
• Preserve context and order of operations for technical content to avoid protocol drift and unsafe mixing of steps.
• Output is tuned for superior vector search and LLM comprehension.

2) Distill with Blockify and govern with IdeaFORGE

• Cluster similar IdeaBlocks, remove redundancy, preserve unique nuances, and apply enterprise taxonomy.
• Add approvals, compliance labels, clearance rules, translations, and omnichannel readiness.
• Human-in-the-loop review is now possible in hours, not months, because data volume is 2.5% of the original.

3) Deliver everywhere with IdeaBlocks

• Push IdeaBlocks into your vector DB (Pinecone, Azure AI Search, Milvus, AWS) and RAG pipelines.
• Assemble brand-approved outputs in seconds (proposals, decks, emails, training, reports, videos).
• Update once in IdeaFORGE—changes propagate instantly to every downstream channel and assistant.

Key benefits

Real-time creation of reliable, brand-approved communications

• IDEA ensures every answer and every asset is sourced from governed IdeaBlocks—so your outputs are accurate, consistent, and motivational.
• ACCESS™- (Accuracy, Clarity, Confidence, Ease, Simplicity, Specificity) verification and approvals ensure compliance, while automated assembly yields millions of custom-tailored stories on demand using Generative AI.

Cost-effective management of critical communications

• Act as a Content Encyclopedia for brand truth across CRM, CMS, LMS, and assistants.
• Employees self-serve approved, accurate content in minutes—reducing rework, errors, and support burden.

User-friendly and easy to use

• User Obsessed Design™ minimizes training and speeds adoption.

Easy to deploy and manage

• Orchestrated  Single-Tenanted per-customer Zero Trust environments.
• Rapid provisioning and go-live, standardized codebase, modern architecture, and lower operating costs.

Significant ROI

• Customers see up to 92–93% reductions in content creation costs and dramatic time savings (hours to minutes).
• Token efficiency improvements (3.09X) compound savings across your RAG and AI stack.

Highly scalable and secure

• Designed to scale securely to millions of users across geographies and business units.
• Field-proven with stringent enterprise security reviews.